A booklet showing schools ways of saving energy has been produced by inkCap design on behalf of the Energy Saving Schools programme.

The programme works with educational establishments throughout Scotland and advises them on how being more efficient can help deliver carbon reduction targets and save money.

The booklet explains how the programme works and outlines the main areas of energy wastage alongside tips on how to address those issues. The design challenge involved talking the reader through complex information in a friendly and easily understandable way and is supported by attention grabbing statistics, tips and facts.

The booklet provides useful energy consumption information for common school equipment

Summary
– Project: Educational booklet
– Client: Energy Saving Schools
– Services: Booklet design | Picture research | Print production

If you require design services for you educational literature or a prospectus for your school, college or university, please contact Nick on 07815 290376
or email nick@inkcapdesign.co.uk

Residents of Wiltshire’s county town, Trowbridge, have a new free magazine to enjoy every month. The Trowbridge Magazine, produced by Last Word Publishing, is designed by inkCap and launched in early 2011.

Each edition contains seasonal and topical issues with a local slant, plus features on the people, places and businesses that are part of the Trowbridge scene. The magazine, with a print run of 14,000,  has already been hailed as a hit with readers and advertisers who are discovering more about their town than they realised existed.

Besides launching the magazine and providing design for each edition, inkCap have used their network of publishing experts to help source contributors for the magazine, generate advertising leads and establish a strong following on social media site Twitter.

To visit the magazine website and view recent editions please click here

The magazine contains seasonal features and stories about Trowbridge

Summary
- Project: Local magazine
- Client: Last Word Publishing
- Services: Magazine design | Ad setting | Print production

If you would like to find more about the magazine or are a Trowbridge business looking for design support please contact Nick on 07815 290376
or email trowbridge@inkcapdesign.co.uk

A popular café and tapas bar in the centre of Bath has launched its new website, produced by inkCap design. Same-Same but Different has been attracting foodies since 2002 but this is the first time it has promoted its business online.

Owners Toni Waterfall and Rob Indge were keen to use their website to promote special events and offers, and enable users to keep up to date with changes to their menu. The site also contains links to their busy facebook page and has incorporated forms to allow users to subscribe to forthcoming newsletters.

The café already has an established local customer base and is also a choice destination for visitors to Bath – a point emphasised by the rave reviews highlighted within the site. It is hoped that the new site will be of great benefit to regulars as well as attracting new customers through online searches.

To promote the launch of its website the restaurant has produced a small advertising campaign to run in local magazines including Bath Life.

The home page of the restaurant's new website

Visit the new website at www.same-same.co.uk

Summary
- Project: Restaurant website
- Client: Same-Same but Different
- Services: Web design | Email newsletter | Advertising | Marketing

We work with a number of web developers and online experts get to the most appropriate and cost-effective websites for our clients. If you would like to discuss how best to get your business online, or discover how we can improve your existing site, please contact Nick on 07815 290376
or email nick@inkcapdesign.co.uk

One of the country’s most respected wine retailers, Great Western Wine, has increased its print marketing with a series of newsletters and gift guides.

The Bath business, recently awarded ‘Regional Merchant of the Year 2010′ for the South West, distributes the publications to key retail and business customers. Designed by inkCap design, they inform recipients of latest wine offers, tasting notes and forthcoming events, besides providing wine recommendations from the press and features from their key suppliers.

The newsletters have proved to be so successful that the Christmas 2010 edition had an additional 20,000 copies printed to distribute in local magazines, raising awareness of Christmas tastings and their unique Christmas gift selections. Additional initiatives include a bookmark containing dates of forthcoming events at their Bath shop.

Visit the Great Western Wine website at www.greatwesternwine.co.uk

Summary
- Project: Wine retailer marketing
- Client: Great Western Wine
- Services: Newsletter and gift guide design | Print marketing

If you would like to find out how a newsletter could benefit your business, or to discuss any other direct marketing design options, please contact Nick on 07815 290376
or email nick@inkcapdesign.co.uk

Great Western Wine newsletters and bookmark

Cover and spread from the Great Western Wine gift guide

inkCap have designed an exciting new website which promises videogamers ‘the best in gaming intelligence’.

The Games Tribe brings together some of the most passionate games blogs to create communities – tribes – to deliver news and opinion to niche audiences. Not only does the site collate the best of games media, it also enables games enthusiasts to create their own, unique blog sites.

The Games Tribe concept was devised by games industry expert Richard Keith, who commissioned inkCap to produce all their design work. “From developing the brand identity through to web design and marketing materials inkCap has not only produced excellent design work but understood what we were trying to do, which made life so much easier and meant we could concentrate on getting the business going forward.”

With the site now live Richard has begun the process of marketing his proposition to gamers, publishers and advertisers. Early signs are very encouraging: “We’ve had really positive feedback on the brand identity and the website and are looking forward to working with Nick on the next stage of our rollout.”

Visit the new website at www.thegamestribe.com

Summary
- Project: Videogames website
- Client: The Games Tribe
- Services: Logo design | Branding | Marketing | Wesbite design

For more information on our branding and website design services,
please contact Nick on 07815 290376
or email nick@inkcapdesign.co.uk

An award winning Somerset cider maker has taken his product to market with branding created by inkCap design.

Neil Worley of Shepton Mallet based Worley’s Cider has been making traditional Somerset cider for a number of years, but in 2010 increased capacity and began distribution to pubs, festivals and local cider retailers. The new logo includes an apple illustration to emphasise the full juice content of the product, and will initially feature on packaging and pump clips.

Two ciders are currently available – his traditional brew using his own secret selection of fruit, and a single variety cider made from ‘Dabinett’ apples.

Worley's traditional Somerset cider and single variety 'Dabinett'

Worley’s Cider can be found at a number of local pubs, and is regularly on sale at Dick Willows Farm Shop in Box

Summary
- Project: Drinks brands
- Client: Devilfish Brewery
- Services: Logo design, branding and product merchandising

To discuss a logo and identity for your business,
please contact Nick on 07815 290376
or email nick@inkcapdesign.co.uk